Make, formerly Integromat, is a visual automation platform that builds workflows as scenarios on a flow-chart canvas. Compared to Zapier, Make offers more granular control, advanced data manipulation, and typically more operations per dollar at scale. Connecting WellPlan to Make extends WellPlan into custom workflows that combine multiple apps, branching logic, iteration over arrays, and complex error handling. It's a great fit for teams who want to do more than simple A-to-B Zaps without writing code, and who appreciate seeing the entire automation as a visual scenario.
Features
Common use cases
Build branching logic across multiple apps
A marketing agency builds a Make scenario that takes a new WellPlan contact, looks them up in Clearbit, scores them, and routes leads above a threshold to a Slack channel while sending the rest into a long-term nurture in WellPlan.
Iterate over lists of records
An events business uses Make to import event attendees from Eventbrite into WellPlan in batches. A scenario iterates through each attendee, creates or updates the contact, tags them by event, and adds them to a post-event follow-up workflow.
Handle complex data transformations
A franchise group uses Make to normalize lead data from multiple sources before it lands in WellPlan. Phone numbers get formatted, addresses get standardized, and source tags get applied based on UTM parameters before the contact is created.
How setup works
- 1Sign in to Make (formerly Integromat) and locate the WellPlan app in the connectors list.
- 2Generate a WellPlan API key from settings and use it to authorize the Make connection.
- 3Build a scenario starting with a WellPlan trigger module and add the action modules you need.
- 4Run the scenario in test mode, review the execution log, then enable it on a schedule.
Frequently asked questions
How is Make different from Zapier?+
Make uses a visual flow-chart editor with deeper data manipulation, native iteration, and more operations per dollar at scale. Zapier has a simpler step-by-step builder and a larger app catalog. Many teams use both — Zapier for quick connectors, Make for complex multi-step scenarios.
Does Make support real-time triggers?+
Yes, for apps that offer webhook-based instant triggers, including WellPlan. Webhook triggers fire within seconds. Other triggers run on a schedule you configure — anything from every minute to once a day — depending on the scenario's needs.
What pricing model does Make use?+
Make charges per operation (each module run consumes operations), with monthly bundles starting on a free tier. For workflows that iterate over many records, operations can add up quickly, but the per-operation rate is typically lower than Zapier's per-task rate at comparable plan sizes.
Can Make replace Zapier entirely?+
For many teams, yes. Make covers most of the same apps and adds capabilities Zapier doesn't, especially for complex logic. The transition can take time because the editor is more powerful and slightly less beginner-friendly, but the long-run cost and capability benefits are often worth it.