PrestaShop is a popular open-source e-commerce platform with strong adoption in Europe and Latin America, particularly among small and mid-sized merchants. Connecting PrestaShop to WellPlan syncs customers, orders, and products into the CRM so every shopper becomes a contact with order history attached. Workflows trigger from new order, order status change, and refund events to power post-purchase email, SMS, and WhatsApp sequences. Multilingual stores benefit from being able to route each contact to a workflow in their preferred language, all managed from a single CRM rather than the PrestaShop back office.
Features
Common use cases
Send multilingual order confirmations
A French homeware store with customers in France, Spain, and Belgium sends order confirmations in the customer's chosen language. WellPlan reads the language attribute from the PrestaShop order and routes contacts into language-specific workflows automatically.
Recover abandoned carts on small stores
A boutique olive oil store recovers abandoned carts with a two-email sequence and a personal WhatsApp follow-up where the shopper opted in. The merchant uses one WellPlan workflow instead of installing multiple PrestaShop modules.
Promote loyalty program tiers
A cosmetics retailer tags customers by lifetime spend pulled from PrestaShop. When a buyer crosses the next tier threshold, an automated email announces the upgrade and lists the new perks, while a CRM task alerts the owner for top spenders.
How setup works
- 1Have admin access to the PrestaShop store you want to connect.
- 2Enable PrestaShop's Webservice in Advanced Parameters and create an API key with the needed resource permissions.
- 3Open WellPlan's Integrations settings, paste the store URL and API key, and confirm the connection.
- 4Map order and customer events to WellPlan workflows, place a test order, and verify data flow.
Frequently asked questions
Which PrestaShop versions are supported?+
The integration targets modern PrestaShop 1.7 and PrestaShop 8 releases, which share a similar webservice API. Stores on older 1.6 or earlier versions should upgrade to a supported release before connecting, both for security and for compatibility.
Will customer language sync into WellPlan?+
Yes. PrestaShop's per-customer language attribute syncs into a WellPlan custom field. Workflows can branch on language so French, Spanish, and English customers each receive sequences written in their preferred language without manual segmentation.
Do I need to install a PrestaShop module?+
Not necessarily. PrestaShop's built-in webservice supports the integration out of the box once enabled. Some merchants prefer a dedicated module for richer event triggers, but the standard webservice covers core customer and order sync needs.
Can I trigger workflows on order status changes?+
Yes. PrestaShop order statuses such as Payment accepted, Shipped, or Delivered can each trigger separate WellPlan workflows. This makes it easy to send a different message at each step of fulfillment without configuring email templates inside PrestaShop.