WooCommerce is the most widely used e-commerce plugin on WordPress, powering a large share of online stores worldwide. Connecting WooCommerce to WellPlan syncs customers, orders, and products into the CRM so each shopper becomes a contact with full order history. Workflows trigger from order created, order completed, refunded, or abandoned cart events to send email, SMS, and WhatsApp follow-ups. Support conversations land in the unified inbox with order context attached, and the visual workflow builder runs post-purchase, recovery, and win-back sequences without leaving your CRM.
Features
Common use cases
Send order confirmations and shipping updates
A home goods store sends a branded order confirmation email immediately after checkout and an SMS the moment the order ships. The customer's WellPlan contact tracks each stage and stores the order total for future segmentation.
Recover abandoned carts
A supplements store triggers a two-email sequence on abandoned cart, escalating to a discount code 24 hours later. Customers who recover their cart move into a Repeat Buyer pipeline; the rest stay in a long-term re-engagement sequence.
Promote restocks and new collections
A handmade jewelry shop tags customers by past purchase category. When a new collection launches, segmented emails go out only to relevant buyers, with a follow-up SMS to top spenders 24 hours later for a personal touch.
How setup works
- 1Install or confirm the WooCommerce plugin is active on your WordPress site.
- 2Open WellPlan's Integrations settings and click Connect WooCommerce.
- 3Generate REST API keys inside WooCommerce and paste them into WellPlan, or use the OAuth handoff if available.
- 4Map order events to workflows, place a test order, and confirm contacts and orders appear in WellPlan.
Frequently asked questions
Which WooCommerce versions are supported?+
The integration uses the standard WooCommerce REST API, which is included in all recent versions of WooCommerce. Stores on modern, supported WordPress and WooCommerce releases work without additional plugins beyond what WooCommerce installs by default.
Do I need a paid WooCommerce extension?+
No. Core WooCommerce includes the REST API needed for the integration. Abandoned cart capture works best when shoppers enter an email before payment, which is the default behavior of WooCommerce checkout for guest and registered customers alike.
Will subscription orders sync?+
If you use WooCommerce Subscriptions or a similar plugin, recurring order events generally fire through the standard order hooks and are processed by WellPlan. Workflows can branch based on order type, billing schedule, or subscription status.
Can I sync product data?+
Yes. Products, variants, prices, and stock levels can sync into WellPlan so workflows can reference what a customer bought. This makes it easy to send category-specific upsell offers or restock alerts based on a contact's purchase history.