Telegram is a cloud-based messaging app with more than 800 million users, popular for both personal chats and large public communities. Businesses interact with users through Telegram bots, which can send and receive messages, handle commands, and broadcast updates to subscribers. Connecting a Telegram bot to WellPlan routes every conversation into the unified inbox, lets teams reply two-way, triggers automated workflows on incoming messages, and saves each subscriber as a contact in the CRM. Telegram conversations sit next to WhatsApp, SMS, and email in one timeline.
Features
Common use cases
Run a crypto or trading community
A trading education business uses a Telegram bot to onboard new subscribers. When a user starts the bot, WellPlan creates a contact, tags them by interest, and runs a drip sequence delivering free lessons before pitching the paid course.
Deliver order and shipping updates
A drop-shipping store invites customers to subscribe to a Telegram bot for order updates. Workflows trigger from order events and push status messages directly into Telegram, with two-way replies routed back to the support inbox.
Qualify leads from paid ads
A SaaS company runs ads that deep-link to a Telegram bot. The AI chatbot collects company size and use case, tags the lead, and creates a deal in the pipeline before notifying a sales rep to take over the conversation.
How setup works
- 1Create a new bot in Telegram by messaging @BotFather and following the prompts to get a bot token.
- 2Open WellPlan's Integrations settings and paste the bot token to connect.
- 3Share your bot's t.me link or QR code so users can start a conversation.
- 4Build workflows, assign the inbox, and start handling messages two-way.
Frequently asked questions
Can a Telegram bot message users first?+
No. Telegram requires a user to start a conversation with a bot before the bot can send them messages. After the user starts the bot, you can message them freely until they block the bot or remove the chat.
Do I need a Telegram Business account?+
No. The Bot API is available to any Telegram user free of charge. You create a bot through @BotFather, which gives you a token used to authenticate API requests. Telegram Premium and Business features are separate from the Bot API.
Can I broadcast to all my bot subscribers?+
Yes, as long as those users have started your bot and have not blocked it. WellPlan workflows can target tagged segments of subscribers, but you are still bound by Telegram's rate limits on outbound bot messages.
What's the difference between a bot and a channel?+
A bot is an automated account that handles two-way conversations with individual users. A channel is a one-way broadcast feed to subscribers. WellPlan connects via bots, which is what enables inbox conversations and CRM workflows.