Plivo is a cloud communications platform offering SMS and voice APIs with global coverage and a developer-friendly API. It's commonly used by mid-market and enterprise customers as an alternative to Twilio for SMS and voice traffic. Connecting Plivo to WellPlan lets you send and receive SMS through your Plivo numbers, with inbound messages appearing in the unified inbox alongside WhatsApp, email, and other channels. Teams keep Plivo's carrier relationships, number inventory, and compliance work intact while WellPlan provides the inbox, workflows, calendar, AI chatbot, and CRM features on top.
Features
Common use cases
Send appointment reminders via Plivo SMS
A multi-location clinic group uses Plivo numbers per region. WellPlan triggers SMS appointment reminders 24 hours before each visit, replies route into the unified inbox, and staff confirm or reschedule directly inside the contact record.
Handle inbound voice with IVR
A home services company points a Plivo voice number at WellPlan. Inbound calls play an IVR, route by service type, and create or update a contact. Missed calls trigger a workflow that sends a follow-up SMS within seconds.
Run promotional SMS to an opted-in list
A retail brand sends promotional SMS to an opted-in segment through Plivo. WellPlan handles audience segmentation by tag, last purchase date, and source, while Plivo's infrastructure handles carrier delivery and short-link tracking.
How setup works
- 1Sign in to your Plivo console and locate your Auth ID and Auth Token.
- 2Open WellPlan's Integrations settings and paste the Plivo credentials.
- 3Select the Plivo numbers to use inside WellPlan and configure inbound message and voice webhooks.
- 4Test a sample SMS and a sample call to confirm both directions work as expected.
Frequently asked questions
How does Plivo compare to Twilio?+
Plivo and Twilio offer overlapping SMS and voice capabilities. Plivo is often chosen for competitive SMS pricing, particularly at higher volumes, while Twilio has a wider product surface (WhatsApp, Email, Verify, Studio, etc.). Either works with WellPlan; the choice is usually about pricing and existing accounts.
Do I need A2P 10DLC for US SMS?+
Yes. Plivo requires US brands and campaigns to register through TCR (The Campaign Registry) for business SMS over 10-digit long codes. Unregistered traffic gets filtered or throttled and may incur per-message fees, so registration is essential for production volumes.
Does Plivo support WhatsApp?+
Plivo offers WhatsApp Business API access. If your WhatsApp sender is on Plivo, you can route WhatsApp conversations into WellPlan alongside Plivo SMS. Meta's template approval and 24-hour session rules still apply as on any WhatsApp Business API setup.
Will my Plivo billing change?+
No. Plivo bills directly for SMS, voice, and number usage at your contracted rates. WellPlan sits on top as the UI and workflow layer. Volume discounts and commitments in your Plivo contract remain entirely with Plivo.